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Salesforce MCE-Admn-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions:

1. Which data structure can be utilized inside the out-of-the-box Subscription Center to enable custom subscription status?

A) Groups
B) Data Extensions
C) Publication Lists

2. A Marketing Cloud admin wants to create an SFTP User for the first time.
Which two considerations should be taken when configuring an SFTP User7 Choose 2 answers

A) By default, the password will be the password of the logged-in user.
B) By default, the username is the MID for the current Marketing Cloud MID.
C) Minimum password length is 12 characters.
D) Once created, the user will need to be activated in order to use the SFTP.

3. A MC admin wants to sync Contacts from Sales Cloud, but is concerned about the number of Contacts since not all the contacts will be sent an email.
What should the admin do to ensure only specific Contacts are synced?

A) Filter records on a formula field
B) Filter records created after a specified date
C) Filter records on a Boolean field
D) Filter existing records in All Subscribers

4. A customer has an eCommerce site and imports data into three data extensions daily: Orders, Order_Details, and 'Products.
The data extensions contain the following information:
- Orders: OrderId, CustomerID,OrderNumber, OrderDate, OrderTotal, GrandTotal
- Order_Details: ProductId, OrderID, Qty, UnitPrice, ExtendedPrice, Discount
- Products: ProductId, SKU, Name, Description, Cost, Price
Which two actions should be taken in Data Designer?
Choose 2 answers

A) Create a one-to-one relationship between Order_Details and Products.
B) Create a one -to -many relationship between Orders and Order_Details.
C) Create a one-to-one relationship between the contact record and Order Details.
D) Create a one-to-one relationship between Orders and Order_Details.

5. To prevent retention of stagnant data, Northern Trail Outfitters wants any inactive data stored in data extensions to be cleared after 12 months.
What action should be taken?

A) Configure the Enterprise-wide default retention to one year
B) Configure the business unit data retention setting to 12 months
C) Apply a Row Based Retention to each data extension as it is created, set to 12 months
D) Set inactive data to be automatically cleared after one year, but is recoverable

Solutions: